Our mission is to help uncover true breakthrough insights in the science of health and wellness, so that we
can make them accessible to the everyday normal people who need them the most.
And by “accessible”, we mean:
- Easy to understand – no jargon or esoteric language
- Easy to evaluate – open access to raw data, independently verifiable, free of institutional bias
- Easy to apply – translated into actions and realistic lifestyle changes
In short, insights that have been published to help people live longer and enjoy a better quality of life, rather
than to advance a political agenda, further the career of some academic or bureaucrat, or make a profit for Big
Pharma. (There is nothing illegitimate about any of these goals. We simply do not share them.)
